Having being bitten by the ultra running bug, Malnad Ultra was always on cards for me. Having signed up for the Bengaluru Stadium Run (2018) for a 12 hour run (Aug 2018) and Ladakh Marathon (Sep 2018), I thought I might as well sign up for this as I would surely have enough training miles.... Continue Reading →
Circa late 2016, we (the leadership team at Sports365) started thinking about the idea of path towards profitability. Back then, Sports365 was a 3+ years old start-up and we were hovering around USD 6-7M top-line mark having raised USD 2M cumulatively over previous 18 months. We weren’t really burning too much money, but we did... Continue Reading →
When you run, either there are good days or exceptional days (never a dull one when you run 😁). September 23, 2018 turned out to be an exceptional day for me. It was the day when I broke the 1:50 barrier in HM and quite comfortably so with a 1:46 finish at the Spirit of Wipro... Continue Reading →
Imagine a marathon described as described below: Road route perched at the top of the world - 11000+ Feet above the mean sea level Oxygen content of the air - just 60% of the regular levels. Elevation profile featuring at 1750 Ft gain/loss with average slope of 2% and max slope of 20% That is... Continue Reading →
India houses a mind boggling 17%+ population of the world. People in India are watching more sports than ever, playing more sports than ever and spending more on sports & fitness than even before. Why wouldn’t any sports brand NOT want to win in India? But, barring a few big brands, a vast majority of... Continue Reading →
India is running and I mean it literally. Our country, traditionally known to be a nation of lazy people, is suddenly coming out of slumber and witnessing tremendous growth in the number of active joggers/runners, possibly faster than any other country in the world. Unfortunately, there isn’t enough statistics available for the want of better... Continue Reading →
I have always believed that sports is source of pure joy and happiness. Whether you are playing, watching or following sports; it just gives you immense pleasure and satisfaction. I can only think of a handful of other things that can do this. Yet, some rare occasion makes sports bring a tinge of sadness in... Continue Reading →
On The Run with Aashu 